Dan has over 12 years media experience with the last 8 focussed on the digital publishing sector. Hugely energetic and organised, he has an extensive knowledge of the online advertising market as well as a strong background in all online publishing disciplines including, general management, marketing and technologies. Before joining AdJug, Dan held a number of positions including Sales Director and most recently General Manager at Dennis Interactive from 1999. His responsibilities included P&L, strategy, business development, launches and overall management of all departments including technology, sales, creative, marketing and editorial. On the commercial side he was personally responsible for many complex deals with leading clients, agencies and technology companies which all helped towards a 30% year on year increase in turnover. On the non commercial side he relaunched sites such as Maxim which increased it’s traffic by more than 200%. Dan also sat on the AOP (Association of online publishers) Commercial Board giving him great insight across the online publisher landscape. Dan began his career in the B2B publishing section at MacMillian Publishing and then Wilmington group.